My Structure of implementation plan is pretty simple with the short details of what i want to do who are the target group my services and how i will do it which is the most common things for the implementation plan. so i guess my structure is might be not the best but its as plan structure is good .
There is growing more and more the needs of video marketing advertising to get the customers view of the people their attention so i think my target group will grow more and more in future
My selected tool was buffer its all in one tool for maintaining social media in one place for all .which will save the times and also include some additional task i cant do with other platform .so its fits with my needs.
For improving the content of the implementation plan of mine i would do more research and analyse the current situation of the social demands and media tools which can offer more opportunity to me . with the new demand and new opportunity its always good to keep up to date the implementation which is most important to gain the success from the implemented plan.
New ways to utilize social media
- Engaging the Audience
Social media is all about the content. The best way to engage users is to post relevant and intriguing content on a regular basis. Here are some things to keep in mind when curating your post.
All posts need to be relevant to my target market. i can add value by providing data or information useful to your customers.
Post frequently and strategically. Posts should go out during off-work hours. People are more likely to engage social media before and after work. Here are the recommendations for frequency:
Instagram: 1-2 posts a day
Facebook: 2 posts per day max
Twitter: 3 tweets a day or more
Another excellent way to engage your audience is to provide customer service via your social media accounts. It is important to engage users who mention your company on social media. Most if not all negative complaints regarding your business should be addressed. This will give your customers confidence that you’re constantly striving to provide top notch customer service and prioritize customer satisfaction.
- Use the Networks that Matter
There are hundreds of social media platforms out there, but there are only a few worth using. At about 400 million active daily users, Instagram is an excellent platform for engagement. Instagram is especially popular among millennials, if your product is catered towards this demographic, Instagram is your best bet. The other big players include: Facebook, Twitter, Google+, and LinkedIn. Here’s some general info on these platforms.
Facebook: Highest volume of daily active users (1.2 billion)
Twitter: Highest volume of messages (500 million tweets per day). Great for customer service and prospecting new customers.
LinkedIn: Considered the “professional” network. Excellent tool for B2B marketing and recruiting.
Google+: Communities are formed on the platform for users to discuss specific topics. Great for hyper-targeted marketing.
- Build an Online Presence
The best way to reach the largest audience is to increase my number of followers. This tactic is especially useful for small businesses and new start-ups. By increasing the number of followers it’ll begin to increase my credibility and overall traction. At 9.3 million Instagram followers and a wide array of powerful and engaging content,
Social media marketing 